showers pass

Category

Commercial Photography

industry

Outdoor Apparel / Performance Outerwear

location

Pacific Northwest, USA

Showers
pass

Project

Pushing the boundaries of what’s possible, Showers Pass set out to showcase their performance outerwear in the conditions it was built for.

Drop Media captured the campaign on location in the wet, rugged terrain of the Pacific Northwest, producing content for digital, social, and e-commerce platforms. The resulting imagery highlights both the technical utility and lifestyle appeal of the brand’s latest weatherproof garments.

keys

Showers Pass, Outdoor Apparel Photography, Performance Outerwear Campaign, Wet Weather Gear Content, Pacific Northwest Shoot, Technical Clothing Photography, Branded Lifestyle Photography, Adventure Apparel Marketing, Cycling Rain Gear, Trail-Ready Apparel Visuals, Rugged Terrain Photo Content, Commercial Outdoor Photography, Cold Weather Gear Media, High-Performance Garment Branding, Rainproof Apparel Marketing

Weatherproof gear, shot in the conditions it was built to endure.

With a focus on real-world performance

This project was about putting the gear where it belongs — in the rain, on the trail, and under pressure. Drop Media worked with Showers Pass to capture authentic moments in harsh weather, emphasizing the functionality and durability of the product line. With a focus on real-world performance, the imagery was designed to connect with outdoor athletes and everyday riders alike.

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