Camelbak
CategoryCommercial Photography
industryOutdoor Gear / Hydration & Cycling Accessories
locationPemberton, British Columbia, Canada
Camelbak
ProjectShooting from helicopters, riding bikes, hanging with the Camelbak crew. Drop Media and CamelBak sought to capture a high-energy photography campaign set against the dramatic terrain near Pemberton, British Columbia.
From helicopters to handlebars, the shoot followed the crew through a steep backcountry descent, producing visual content for use across the brand’s social and digital platforms. The project blends lifestyle and action to showcase CamelBak gear in its natural environment.
keysCamelBak, Outdoor Gear Photography, Mountain Biking Content, Pemberton BC Shoot, Cycling Accessory Marketing, Branded Adventure Photography, Helicopter-Supported Shoot, Backcountry Descent Media, Hydration Pack Campaign, Outdoor Lifestyle Content, Trail Riding Visuals, Action Sports Photography, Cycling Industry Media, High-Energy Product Imagery, Commercial Outdoor Photography
shooting from helicopters, riding bikes, hanging with the camelbak crew.
Helis, hero dirt, and hydrationThis shoot had all the elements: big terrain, fast riding, and a crew that knows how to move. Drop Media embedded with CamelBak’s team in Pemberton to capture a dynamic photo series that brought their gear to life. From aerial setups to trail-level grit, the final assets delivered visual energy built for brand channels and lifestyle-driven campaigns.
