sram/axs

Category

Research & Development

industry

Bicycle Components and Lifestyle

location

Mojave Desert

SRAM
( Cerro gordo )

We ventured out into the Mojave Desert with our spirt animal John Watson of the Radivist. This was a special mission to shoot the upcoming release of the game changing AXS electronic shifting drive and seat post from SRAM.

Project

keys

SRAM AXS, Cycling Product Launch, Mojave Desert Video Production, Electronic Shifting Campaign, Bike Tech Media, Outdoor Gear Content, The Radavist, John Watson Collaboration, Adventure Cycling Video, Gravel Bike Marketing, High-Performance Component Film, Desert Location Shoot, Gear Innovation Storytelling, Action Sports Production, Video Production Services