Pit Viper
CategoryCommercial Video & Photography
industryEyewear / Lifestyle Apparel / Action Sports
locationColorado, USA
Pit Viper
ProjectIconic brands demand respect and authority. Pit Viper stands apart with a marketing style that’s irreverent, bold, and unmistakably its own. Their creative needs are dynamic, fluid, and unapologetically colorful — and working with their crew is always an adventure.
keysPit Viper, Eyewear Brand Campaign, Lifestyle Photography, Action Sports Video Production, Bold Brand Identity, Performance Eyewear Content, Irreverent Marketing Style, Social Media Visual Assets, Branded Content Creation, Digital Advertising Imagery, Fashion Editorial Photography, Outdoor Lifestyle Media, Brash Brand Voice, WSJ Eyewear Feature, High-Impact Visuals
Loud lenses, louder energy.
built for impact on and off camera.
Drop Media has produced video and photo content that reflects the wild DNA of Pit Viper’s brand. From stylized shoots to offbeat scenarios, the visuals help translate their unique tone into high-impact digital media. Select imagery from our campaign was featured in the Wall Street Journal, spotlighting Pit Viper’s rise as one of the most recognizable voices in performance eyewear.
